UFC signs Glory Kickboxing and EBI to UFC Fight Pass Deals

UFC Fight Pass

UFC FIGHT PASS announced today that the world’s greatest digital destination for fight fans has added world class kickboxing and Brazilian jiu-jitsu to its ever-expanding live event offering.

FIGHT PASS, UFC’s digital streaming service, is now the home of the GLORY SuperFight Series and Eddie Bravo Invitational events.

Eric Winter, UFC Senior Vice-President and UFC FIGHT PASS General Manager, made the announcement this afternoon at a UFC media event in Los Angeles.

Winter said: “We are proud to announce our new partnerships with the GLORY kickboxing and EBI Brazilian jiu-jitsu organizations. This is a huge development for FIGHT PASS. We haven’t just added some kickboxing and some BJJ to FIGHT PASS – we partnered with leaders in both sports. GLORY has established itself as the pinnacle of world kickboxing while EBI leads the way in exciting, fast-paced submission grappling. Both of these organizations are tremendous additions to FIGHT PASS.”

Live GLORY SuperFight Series action will hit FIGHT PASS in just two weeks, while live EBI will be on tap for FIGHT PASS customers in April. GLORY and EBI join Invicta FC, Pancrase, Victory FC, Shooto Brazil, Titan FC, BRACE MMA and EFN as FIGHT PASS live event content partners.

GLORY co-founder Scott Rudmann said: “UFC FIGHT PASS is at the top of the global MMA world, and GLORY is the world’s leading kickboxing league. This is an unprecedented partnership that brings the best of MMA and the best of kickboxing together on a single platform that is available to fight fans around the world.”

EBI creator Eddie Bravo said: “The UFC FIGHT PASS partnership is nothing short of a dream come true. UFC is responsible for the explosion of popularity for BJJ around the world, and having EBI on UFC’s digital streaming service is the perfect fit for us. I am incredibly confident that MMA and jiu-jitsu fans will love the full-throttle entertainment EBI is going to deliver on UFC FIGHT PASS.”

Winter added: “Including live and exclusive UFC FIGHT NIGHT events like the Silva vs Bisping February 27 event and our exclusively live Featured Bouts on the UFC Prelims, FIGHT PASS now presents live action from 10 of the leading combat sports organizations in the world.

“No combat sports platform in history – anywhere – has ever offered such a massive amount of live and world-class fight action. With subscriptions as low as $7.99 per month, we feel our loyal customers are getting amazing value.”

The first GLORY SuperFight Series event to live-stream on FIGHT PASS will be GLORY SuperFight Series Chicago on Friday, February 26. The five-fight event is headlined by No.1 ranked Joe Schilling, 20-6, 12 KO in kickboxing, taking on fellow Californian Mike Lemaire, 14-2, 7 KO, in a middleweight contenders fight.

As part of the agreement with GLORY, UFC FIGHT PASS also acquired the rights to the world’s definitive kickboxing library. Beginning immediately, FIGHT PASS will upload over 2000 hours of elite striking action including the 27-event GLORY archive, seven major events from the It’s Showtime library and over 100 events from the iconic K-1 organization that featured athletes like Mark Hunt, Mirko Cro Cop and Alistair Overeem.

The first EBI submission grappling event to live stream on FIGHT PASS will be EBI 6 on Sunday April 24 from Los Angeles. There will be five live EBI events on FIGHT PASS in 2016, and previous EBI action will available on FIGHT PASS immediately.

Winter said: “BJJ legend Eddie Bravo is well-known to UFC fans, having trained dozens of UFC athletes over the years and also having served as a UFC broadcaster on occasion. What Eddie has been doing with his EBI events over the last couple of years is make BJJ accessible to MMA fans. EBI uses the same weight-classes as we do in the UFC, and the rules are set up to encourage athletes to be very aggressive and go for submissions from start to finish. The result is an exciting product that I know our loyal FIGHT PASS customers are going to love.”

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